JAIME BOJANOWSKI, OWNER, MATTHEW JAMES CONSTRUCTION & DESIGN If advertising and social marketing were a recipe, then Katherine Cobb and Long Dog Advertising are the secret ingredient that takes your dish from passable to piquant, from entertaining to exquisite. Sure, we all think we are pretty good cooks until we have to entertain a dinner party. And if you think you’re good at marketing, maybe you are. But who hasn’t peeked at a recipe when it really counts? Think back to the first time you cooked a meal for your special someone…well, those are your clients. You pulled out ALL the stops for that one meal so it would be memorable and indelible in someone’s mind. Well if you’re NOT trying for the same thing with your marketing, then why do it at all? Working with Katherine is like throwing a dinner party for ALL of your friends, only you have Katherine prepping that meal that ends with everyone raving and asking for more. And her meals don’t just end at the main course. It’s the full five courses with her. She seasons that recipe with copious amounts of energy, enthusiasm and vivacious imagination. Coupled with skill and proficiency, she whips ideas into shape, shakes out the clutter, and bakes that website, marketing campaign or media presence into a meal so enticing, your mother would be jealous. I can’t say enough about Katherine and Long Dog Advertising. If I’m cooking or wanting a website put together, I want her in MY kitchen.
DAN WHITACRE, REALTOR AND ASSOCIATE BROKER, COLONY REALTY Katherine and Long Dog Advertising were recommended to me by a friend in late 2017. My real estate business was booming, but I was spinning wheels trying to market my business whilst showing property, acquiring new listings and writing contracts. I needed marketing help badly. I reached out to Katherine and we scheduled a meeting. Being a top-tier Realtor in a competitive market, I was not looking for a 'one and done' marketing consultant. I needed someone who would commit to my vision and help be a guiding force to put me on the right track. The first thing I noticed about Katherine is she listened. She let me just talk and never once did I feel she was trying to sell me anything. She simply listened to where I started, where I was currently and where I wanted to be.
Shortly after our meeting, Katherine came up with 'A Plan for Dan.' She was able to identify all areas of my marketing that needed attention from website, social media, direct mail, email marketing and more. She was able to formulate a clear and concise marketing plan in one week, a task that I had not been able to nail down in four years. I quickly knew that I wanted Katherine on my team.
Fast forward to present day and she handles my website, Facebook posts, direct mail marketing, email marketing and print marketing. The biggest advantage to me is that I no longer have to fret over marketing myself. Katherine handles it. My phone rings and I go sell homes...what I am good at. My business has grown since hiring Katherine and more importantly, my life is simpler.
RICK HARDY, DIRECTOR OF HUMAN RESOURCES, AMERICAN WOODMARK CORPORATION American Woodmark Corporation has utilized the talents and services of Katherine Cobb and Long Dog Advertising for many, many years. She partners with Woodmark in the production, and eventual publishing, of our company-wide newspaper four times per year. Katherine guides the entire process for us—she coordinates with all of our work sites in gathering and producing content; she researches and writes articles for each and every publication; and she lays out the entire newspaper and sends it out for final printing. Katherine is a pleasure to work and is always professional.
GINI LAMASTER, OWNER OF POWDER KEG FARMS When Top Dog Katherine Cobb from Long Dog Advertising asked if I would be willing to write a testimonial about her work for Powder Keg Farms, I hesitated, because how does a non-writer write about a writer? A creator? I don’t write, or create, and that’s why her talents have been such a godsend to us. Katherine writes and creates—beautifully! Not only that, she’s a tenacious problem solver and promoter! She created our website, came out and did a photo shoot, and even set up and updates our farm blog! From creating and producing our invoices to social media, she’s made us look good on an impossibly tight budget. Kat is easy to work with because she’s insightful and intuitive. She makes our business look good! No, GREAT! I don’t know where we’d be without her.
CATHY LORANGER, APR, SHENANDOAH UNIVERSITY Katherine Cobb and I worked together for many years, first as colleagues in a full-service, marketing communications agency, and later in a client-vendor relationship. Because of our complementary talents and perspectives, we enjoyed a collaborative, team-approach to solving complex communications problems. During my first years at Shenandoah University, I needed a creative partner to provide marketing and graphic design services and assist me in developing a brand strategy for the institution. Katherine helped craft a visual strategy and later produced print collateral for fund-raising, alumni and recruitment clients.
Katherine brings a multi-faceted set of skills to her work. She sees the big picture. She is the consummate professional—organized and able to keep track of multiple pieces of a puzzle, yet is able to conceptualize with out-of-the-box creativity to help solve a variety of communications and marketing challenges. She also brings hands-on expertise as a writer, designer, account manager, creative director and photographer. I highly recommend Katherine Cobb as a consultant and creative partner.
MISSY GROVE, OWNER OF STUDIO M SALON & BOUTIQUE Katherine is amazing to work with, all I have to do is kind of describe what I want and she turns it into fabulousness! I have loved working with her so much over my years of owning a business that I now consider her a dear friend! You won't be disappointed!
WENDY KEDZIERSKI, FORMER EDITOR/FOUNDER OF REGIONAL PUBLICATIONS I have been fortunate that Katherine Cobb has shared her creative talent with me for years. She is a professional and a perfectionist, going above and beyond most. Your deadlines will be met; your expectations most likely will be exceeded. I would highly recommend her work. Oh, and she’s really nice and fun, too.
IT'S ALWAYS NICE TO GET EMAILS AND TEXTS FROM HAPPY CLIENTS, TOO...